Why I changed my mind about content templates (and how to get your hands on mine)
August 16, 2022
I’m not proud to admit this
But I used to feel a bit annoyed with people who complained my content planner didn’t include pre-written social media posts.
I understood their frustration: everyone wants to save time in their business. But while it would have been easy for me to dash off 365 ‘cut and paste’ social media posts (and I could have made a fortune) it just didn’t feel ethical to me.
Here’s what you’ll learn in this episode of the Courageous Content Podcast (which you can also read as a blog below).
Why I used to think content templates were unethical
Being an entrepreneur is all about solving problems.
And clearly finding the time to create content (and coming up with idea is a problem for busy business owners).
So why wouldn’t I write cut and paste social media posts and flog them to my planner owners?
Because I knew it wouldn’t get them the results they needed.
What changed my mind about selling content templates to my clients
Every business/brand is different – you can’t just post the same stuff as everyone else and expect to make sales.
That’s why I set about finding a way to create social media post templates that
(a) can be adapted for any business
(b) help business owners develop content creation skills as they’re using them.
It’s taken a bit of tweaking and testing (with hundreds of my clients). But I’ve finally cracked it.
I’m sharing this because my 2023 Courageous Content Planner will include: 1000+ fill-in-the-gaps social media templates. Yep…that’s four post templates for every day of the year.
And it’s not just a content planner – it’s a content planning system and training resource. Every template can be adapted for any type of business and is designed to help you develop your skills as a content creator – while you’re actually doing it.
How my fill-in-the gaps social media templates save business owners time
If you purchase your 2023 Courageous Content Planner during Pre-Order week (August 29) you’ll save 50% and get three fab bonuses –
Including:
1. 400+ fill-in-the gaps social media post templates for the rest of 2022 (worth £47)
2. My Courageous Cash Generation Content Kit (worth £147)
3. My Awareness Days Content Kit & Audio Training (worth £147)
Want to save time and trouble with your content? Invest in your Courageous Content Planner here.
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Useful Links
Janet Murray
- Website
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- Janet Murray’s Courageous Content Planner
- Janet Murray’s Courageous Content Live event
- Janet Murray’s Courageous Planner Launch Content Kit
- Save 30% on my Courageous Email Lead Magnet Content Kit using the code MAGNET67.
- Save £30 on my Courageous Launch Content Kit using the code PODCAST67.
- Janet Murray's Courageous Blog Content Kit
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