Many business owners feel just like you do. No one starts a business and just knows how to create content that will attract their ideal customers/clients. Content marketing is a job – people get paid to do it. So you shouldn’t beat yourself up if you’re finding it hard.
A content strategy isn’t a fancy document only corporate companies have. Every business needs one – regardless of its size. Taking a strategic approach to content (i.e. publishing the right content at the right time will help you boost revenue – and build a sustainable business. So if you don’t have a strategy – no wonder you’re finding it hard.
It’s easy to get sucked into all the online hype about building a 6 or 7 figure business overnight. That’s probably not going to happen (sorry!). If you want to build a sustainable online business, you’ll need to do more than publish a few social media posts. Especially if you want to build a business with recurring revenue streams e.g. online courses.
It’s never ‘too late’ to start working on your content strategy. And the best time to get started is today. It doesn’t have to take up hours of your time. And you don’t need to be online 24/7. You just need to show up consistently and add value.
Hi I’m Janet,
I’m a content and online business strategist specialising in launch content and strategy.
I’ve planned and executed hundreds of digital product launches – from one off EBooks/masterclasses to complex online courses and membership programmes.
I’ve also launched and sold 1-2-1 coaching/consultancy packages (and yes you do need ‘launch’ them!), group coaching and large on and offline events. And I sell physical products too.
Which means I know a thing or two about what kind of content you need to create to sell your products/services online.
Along with how to plan and execute a launch for a product/service.
And yes you do need to launch everything and keep ‘relaunching’ your products/services – over and over again.
There are three ways you can work with me. Download my price list to find out more.
Get personalised support with your content and/or launch strategy – perfect if you’re time poor/need quicker results.