October 21, 2021
How to sell products on social media (these strategies work for service businesses too!)
[Tutorial]
Creator Interview
with Ramona Gohil
How do you sell products on social media (beyond sharing pics of your products)?
And what can service-based business owners learn from product businesses about selling on social media?
In this interview, you’ll hear how jewellery business founder Ramona Gohil has grown a large and engaged following on both TikTok and Instagram.
Some of what she shares might surprise you.
But even if you don’t have a product business, you’ll get tons of practical tips from the Rani & Co founder on promoting your business on social media.
And while we focus mainly on TikTok in this episode, the tips/advice Ramona shares can be applied to any social media platform.
Key Moments
[05:50] The warm/cool tone of your images: the way it affects your brand
[08:02] How talking to your audience can get you to a million views
[11:51] How to turn negative feedback (or even trolling) into engaging content
[13:20] Why people need to resonate with your brand
[19:16] Posting times: how to decide what works for your audience
[22:41] A wonderful way to tell a story about your products/services
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